How does commuting behavior change due to incentives? An empirical study of the Beijing Subway System

Zheng Zhang, Hidemichi Fujii, Shunsuke Managi

研究成果: Article査読

50 被引用数 (Scopus)

抄録

This study examines the impact of incentives on commuters' travel behavior based upon a questionnaire survey conducted with respect to the Beijing Subway System. Overall, we find that offering incentives to commuters, particularly fast food restaurant-related services and reduced ticket fares, has a positive influence on avoiding the morning rush hour. Furthermore, by using an interaction analysis, we discover that a flexible work schedule has an impact on commuters' behavior and the efficiency of the subway system. Finally, we recommend two possible policies to maximize the utility of the subway system and to reduce congestion at the peak of morning service: (1) a set of incentives that includes free wireless internet service with a coupon for breakfast and a discount on ticket fares before the morning peak and (2) the introduction of a flexible work schedule.

本文言語English
ページ(範囲)17-26
ページ数10
ジャーナルTransportation Research Part F: Traffic Psychology and Behaviour
24
DOI
出版ステータスPublished - 2014 5月

ASJC Scopus subject areas

  • 土木構造工学
  • 自動車工学
  • 輸送
  • 応用心理学

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